“Authentically Yours”: Ordinary is Not Enough
10:45 AM | Concurrent Session | Hubs 2 & 3
Challenged by dips in commercial building occupancy and utilization, building owners and occupiers are refining strategies to provide elevated experiences for employees, customers, and surrounding communities. Strategies to create authentic, expressive, culture-based environments include deployment of ‘trophy’ quality assets, often as part of a larger strategy to reposition or adaptively reuse buildings in need of greater care and attention. These strategies entail purposeful intent, innovative design solutions, and sustainability to revitalize declining or underutilized properties.
There must be a “why” and purpose behind the beauty to win employees’ presence, patronage, and loyalty while reducing carbon emissions. Amenities must reflect strategic investment decisions to make a statement of care and point of view tailored to building occupier preferences. This session will help occupier companies, CREs, and Landlords seeking to realize high facility utilization and monetization results.
Speakers:
- Andrew Bauman | Morgan Stanley
- Otto Or | BlackBaud
- Don Watson | Oracle
- John Saraceno | Onyx
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